BEATPORT BUYS LOOPMASTERS, ACQUIRING PLUGIN BOUTIQUE AND LOOPCLOUD
Beatport has pulled a power move this week with the acquisition of Loopmasters, a UK platform for samples. Loopmasters also houses two other companies under its umbrella: both Loopcloud and Plugin Boutique. This comes after an initial partnership between Beatport and Loopmasters that kicked off in mid-2019, which integrated the Loopmasters suite into Beatport.
Robb McDaniels, CEO of Beatport, explained:
“THE ENTIRE LOOPMASTERS TEAM ARE WORLD-CLASS PEOPLE WHO HAVE BUILT AMAZING PRODUCTS FOR THE PRODUCER COMMUNITY THAT SIMPLY BELONG IN OUR ECOSYSTEM. THE PHENOMENAL GROWTH OF PLUGIN BOUTIQUE, THE LEADING GLOBAL SELLER OF VIRTUAL INSTRUMENT PLUG-INS, AND THE RECENT LAUNCH OF LOOPCLOUD, AN INNOVATIVE SUBSCRIPTION SERVICE FOR THE SAMPLES MARKET, IS A TESTAMENT TO THE TALENT OF THEIR TEAM, AND WE COULDN’T BE HAPPIER TO WELCOME THEM TO THE BEATPORT FAMILY.”
The financial details around the deal have not been publicized. That said, we’re definitely curious to see what Beatport’s next move will be here. We’d expect them to find a way to integrate Loopmasters’ offerings into Beatport LINK somehow.
